Fixed-scope diagnostic
AI Visibility & Lead-Path Audit — $299.
An AI Visibility & Lead-Path Audit is a fixed-scope diagnostic of why a website is not producing inquiries. It covers traditional search, AI-answer readiness, and the lead path from landing page to working form and follow-up. It costs $299 CAD flat and is credited toward any qualifying project.
A practical report and prioritized repair plan — not “AI magic,” a score with no context, or a promise an algorithm can change tomorrow.
For businesses with a site, traffic, and unanswered questions
This is for an owner-run business that needs evidence before paying for a redesign, quote system, search work, or ads. It is especially useful when the site gets some attention but inquiries are inconsistent, search visibility is unclear, or you are considering paid traffic and do not trust the current lead path yet.
Nine areas, one connected diagnosis
The audit follows the whole path from crawler access to the moment a real inquiry reaches you.
- Technical SEO and crawl/indexation — whether key pages can be discovered, crawled, indexed, and understood
- Page-intent overlap — pages competing with one another or sending mixed signals about the offer
- Snippet and metadata quality — titles and descriptions that help the right buyer choose the page
- Answer-readiness of key pages — whether important questions are answered clearly enough for people and answer engines to extract
- Entity consistency — the business, operator, services, prices, and facts engines rely on matching across the site
- AI-search crawler access — whether relevant search and answer crawlers can access the same useful content as a visitor
- Conversion path and form reliability — calls to action, forms, confirmations, routing, and likely drop-off points
- Paid-traffic readiness — whether the landing path is focused and measurable enough to receive ad clicks without wasting them
- Analytics baseline — whether visits, form starts, confirmed submissions, and campaign attribution can be measured
A repair order you can actually use
- A written report with an executive summary
- An impact-ranked fix list in a practical 30/60/90-day order
- Page-level recommendations for the pages that matter most
- Lead-path findings with the exact drop-off points documented
- A recommendation on the right next project — or an honest “you don't need one”
See the kind of real work the recommendations lead to in Selected Work.
Order, review, walkthrough
Send the site
Share the website URL and any context that helps explain the business, the current lead problem, or planned traffic.
About one week
I review the nine areas, verify the lead path, and turn the findings into an impact-ranked repair order.
Report + walkthrough
You receive the written report and a focused walkthrough, with space to ask what each recommendation means.
$299 CAD flat, credited for 60 days
The price is fixed at $299 CAD. If the audit leads to a qualifying Website Lead Repair or Lead Engine project booked within 60 days, the full $299 is credited toward that project. See the complete offer ladder →
Ongoing visibility care is available after an audit — ask on the call.
No guarantees an honest audit cannot make
This audit does not promise rankings, traffic, AI citations, or lead volume. Search and answer systems change, competitors act, and no provider controls what an external engine chooses to show. The deliverable is a verified diagnosis and prioritized plan for the parts you can control.
Send the site and the main question
The website URL is enough to start. Add any context that would help me understand what is changing, what traffic you receive, or what you need the audit to decide.
Thanks — audit request received
I'll review the request and reply with the next step, usually within one business day.
Send via emailCommon questions
What is an AI visibility audit?
It is a documented review of whether search engines and AI-answer systems can find, understand, and use your key pages — and whether visitors can reliably become inquiries once they arrive.
Is this just an SEO audit?
No. Technical SEO and indexation are part of it, but the audit also reviews answer-readiness, entity consistency, AI-search crawler access, the conversion path, form reliability, analytics, and paid-traffic readiness.
Do you guarantee AI mentions?
No. No honest provider can guarantee rankings, traffic, AI citations, or lead volume. The audit identifies controllable problems and gives you a prioritized plan to repair them.
What happens after the audit?
You receive the report and walkthrough, then choose what to do next. The recommendation may be Website Lead Repair, The Lead Engine, selected fixes you handle yourself, or no project at all.
Is the $299 really credited?
Yes. The full $299 CAD is credited toward any qualifying project booked within 60 days of the audit.